Do I really Need a Website?
Yes, you really do.
A website is your full time marketing employee. It’s a digital repository of information, explaining exactly what your business does, how you do it, and why customers should choose you instead of someone else. It permanently hosts the information you need to convey to current and potential customers. With a custom website, your audience will never have to dig to find out when you’re open, what your current events are, or if you offer the services they want.
A website is the presence on the internet you control. With social media, anyone can say anything about your company. A review site can have an angry review from an unreasonable customer, Facebook can have political fights inside your grand opening’s comment section, and Twitter is falling apart. Your website is owned wholly by you, so you’re the final arbiter of what goes on the website.
In the modern era, there is an expectation that a competent business will have a website. If your small business, non-profit, or social organization is ready to take the next step up the ladder, contact us.
Why not just build one myself using Wix, Shopify, WordPress or Squarespace?
//Reasons. Expense, time, skill, etc.
You can! All of these offer basic options to fill in templates and create a cookie cutter website. Small home businesses, brand new startups, and showing off your portfolio are all great uses of build your own website services. However, they offer nickle and dime options that increase the bill over time, like plugins you find out you need only after you’ve already been charged for hosting. Generally, you’re paying less on the front end to lose money over time.
As you grow out of your starter website, it can be hard or impossible to move your content from Wix and Shopify to another host. If you’re a small business with intent to grow, you will grow out of Wix, Squarespace, and Shopify, which are intended to host side hustles. WordPress is easier to scale, but you need access to better and more expensive plugins. These plugins can be hard to use for the traditional consumer and often require someone with an eye for design. If you’re already going to hire a designer, why not hire someone to create your website for you?
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Average Cost of DIY Builders (Wix, Shopify, Etc.)
Average low-end cost to build and host your own website: $21 a month. But you get what you pay for - these cheap options offer limited storage, you write your own copy, and you're charged for basic tools.
Dynamic
vs Static
A static website is used primarily to display information via text or media.
A dynamic website is interactive and is capable of hosting forms, interactive calendars, and ecommerce.
Bundle
vs Custom
Bundle (3-page, 5-page, custom) *Tim, explain?
What if I already have one, but need more visitors?
//Discuss SEO
If you think of your website as your online marketing and informational presence, you want it to direct viewers towards your services. It can be difficult to compete in a digital space, especially after being used to competing in the ‘real world’. Think of a search engine as a
Search Engine Optimization is the process of making a website better for search engines. It’s why when you search, “things to do in Paris, TN,” you’ll see a list of websites with things to do in Paris.
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How much does a website cost?
//It depends. Compare a DIY to one we make. Include
$300 a month to host, maintain,
Development cost is hourly.
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Which site is right for me?
Ultimately that depends on the level of support you need. Check out the site list below, etc.
WordPress
//Description and Perks
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Static
//Description and Perks
Pricing
WordPress
3-Page
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5-Page
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Custom
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5-Page
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